At Zariya, we are passionate about creating sustainable products that are both stylish and eco-friendly. In Indian households, the concept of waste is largely unfamiliar as there is a strong tradition of maximizing the use of items. Frugality is deeply rooted in Indian culture, leading to the repurposing of old garments into cleaning cloths, and the transformation of various items, such as empty boxes, into new uses, such as kitchen containers. This tradition of overutilization has inspired us to  create something new out of these soon to be discarded materials.